Part 4: Mastering Wholesale

Summary:

You’re here because you want to dive into wholesaling your product. Do you want to sell consistently? Reach new markets? Are you looking to build more credibility and trust behind your brand? Prove you aren’t just a hobby? Maybe you’re #KillingIt online and simply ready for more! Whatever the case may be, you’re ready to sell, and most importantly, own your brand!

This course is going to teach you how to determine if your collection is ready for wholesale, create appropriate collateral items for your buyers, build relationships, determine your dream customer, organize your assets, strategize your marketing, and attend trade shows. You will muster the courage & confidence to really own your wholesale strategies.

What’s Inside:
- 51 page workbook (14 exercises + templates)
- 6 modules

The eBook:
Module 1 – The Basics
An overview that’ll help you determine why you should sell wholesale and how you will get there.

Module 2 – The Product Line
Prepare your brand for wholesaling by learning pricing strategies and creating a cohesive line that makes sense to buyers.

Module 3 – Finding Retailers
Find retail locations to target, organize your assets with a prospect list, and learn how to pitch to a buyer.

Module 4 – The Brand Package
Create collateral items like line sheets and order forms while drafting wholesale policies.

Module 5 – Pitching to Retailers
Learn strategies that will help you pitch to wholesale buyers.

Module 6 – Trade Shows
Learn trade show practices like how to budget, the fundamentals of setting up a booth, and collecting leads that will turn into sales.

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Part 3: Public Relations